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Death by Cupcake: The Fetishization of Motherhood

July 13, 2012 Jody Day 18

It is perhaps not a coincidence that as becoming a mother has become an unattainable option for many women and couples, the trappings of motherhood have become fetishized. From the designer buggies (a Range Rover buggy anyone?) to the cult of the yummy mummy and her yoga-flat tummy (what a ridiculous pressure to put on a woman who’s just given birth to a new human being!) to the mini-me designer clothes ranges and babyccinos (cappuccino without coffee, if you were wondering), children are treated like precious and breakable artefacts and motherhood has become a competitive and rarified sport. This is […]

No children? Not welcome.

July 10, 2011 Jody Day 5

In today’s Observer (10 July 2011) buried at the back behind the lengthy reports of what, in time I presume will come to be called Murdoch-gate or some such thing, is an article by Tracy McVeigh called ‘Single, female, 45-plus: life, love and friendship for women of ‘a certain age.’ Now, I’m never entirely sure what this ‘certain age’ is… I’ve always, from a mixture of vanity, denial and naivety presumed it to be ‘a bit older than me’.  But, turning 47 in the next few weeks I guess that… Tag! I’m it. On the whole, I’ve never been too […]

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